You can try out our demo app here: https://app.cpa-protocol.com/ and it’s working on Optimism Goerli now.
Stay connect with us on Twitter:
Table of content
CPA Protocol is a revolutionary tool designed to boost active user engagement for various protocols. In an era where user engagement is paramount, CPA Protocol stands out by offering a unique approach to marketing and user interaction.
CPA, or Cost per Action, is an online advertising model where advertisers pay for a specified action from a prospective customer. Unlike CPC (Cost per Click) where payment is made for every click, or CPM (Cost per Mille) where payment is made per thousand impressions, CPA focuses on user actions such as signing up for a service, purchasing a product, or in the case of CPA Protocol, fulfilling specific criteria set by protocols.
image source: https://blog.useproof.com/cost-per-acquisition
The CPA Protocol operates through a systematic process that ensures genuine user engagement and effective marketing campaigns. Here's a step-by-step breakdown: